AI vs. The Product Owner

Empowering Product Leadership with Intelligent Innovation

Discover how AI is shaping the future of product management. Join us as we explore the integration of AI tools in streamlining workflows, enhancing decision-making, and driving innovative strategies.


1 hour

Content type

Webinar Recording





The Tides of Change are Here: Will You Ride or Capsize?

The world of product management is changing fast, not least because of the rise of Artificial Intelligence (AI). AI is getting really powerful, and it can help you in your role as a Product Owner. All hail increased efficiency, speed, and creativity.

But is AI a beneficial tool or is it a threat to your role? Will it make you more innovative and effective, or will it take over your job entirely?

Check out the recording of “AI vs The Product Owner.” The video is interesting for anyone in product management who is curious about AI – or even afraid. We’ll show you:

  • How AI can help you build amazing products, and
  • How AI can make you more effective and efficient in your Product Owner role.

Sign up now to determine whether AI is your best friend or your worst enemy. Our experts answer your questions, so come prepared and share your own views with us during the webinar. And don’t worry, it will be practical – not theoretical!


Why Register?


Exclusive Knowledge Sharing
Dive into the world of AI with a unique perspective tailored for Product Owners. You’ll walk away with new insights on using AI for market analysis, customer engagement, and predictive analytics to sharpen your product vision.


Hands-On AI Integration Techniques
Learn practical strategies for integrating AI into your daily product management processes. We’ll cover real-world case studies and offer a toolkit that can revolutionize your approach to product lifecycle management, feature prioritization, and user experience refinement.


Networking with Industry Pioneers
This is more than a learning opportunity—it’s a chance to connect with industry leaders and peers who are also navigating the AI landscape in product management. Exchange ideas, build relationships, and join a community eager to learn and share.

For Whom Is It?

If you are a Product Owner or Product Manager who aspires to integrate AI into their strategic toolkit, you should definitely view the recording. However, we encourage anyone working in Product Management to sign up!

This event is perfect for you if you’re interested in understanding the opportunities and challenges AI brings to product management and gaining practical knowledge for applying AI in your role.

Whether you’re just starting to incorporate AI into your daily activities – or you’re already an experienced AI practitioner – we aim to offer value at all levels of expertise.

What Will You Learn?

Navigate the intersection of AI and the Product Owner role

Learn how to use AI for competitive product strategies

Explore AI’s transformative impact on product life cycles


Rutger de Wijs

Rutger is a Product Management trainer for Xebia Academy. He has developed an inspiring course on creating beautiful products with AI.

Gino Shahidi

Gino is a Principal Agile Product Management Trainer & Consultant and Certified Scrum Trainer (CST). Find out more about his expertise.

Sander Dur

Sander is Lead Agile Consultant at Xebia and a Professional Scrum Trainer (PST) at Xebia Academy.

Register Now

Fill in this form to register for our “AI vs. The Product Owner” webinar recording. You will receive a confirmation by email.

Feel free to contact us. We’re happy to help!