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Can companies afford ethics in bad times? Looking at the recent mass layoffs in big tech, it looks like they couldn’t.
Dorothea Baur shares how she combines ethics and strategy to bring value to organisations. Next to that, we discuss the relationship between ethics, purpose and company values. Through this lens, we discuss the reputational damage of the big tech layoffs.
Enjoy!
Youtube
Full episode on YouTube ▶️
https://youtu.be/KxS2THT7rM4
New episodes every Wednesday with our host Patrick Akil!
Big shoutout to Xebia for making this episode possible!
Guest
Connect with Dorothea Baur:
https://baurconsulting.ch
https://twitter.com/DorotheaBaur
https://linkedin.com/in/dorotheabaur
Outline
00:00:25 – The sea of fog in Switzerland00:03:12 – Dorothea’s day to day
00:04:06 – Synthetic media and plagiarism
00:06:24 – The EU AI Act
00:07:52 – Dorothea is an Ethics Strategy Consultant
00:09:07 – Combining Ethics and Strategy
00:10:45 – Company Values and Ethics
00:13:13 – Ethics and Core Business
00:16:02 – Interpretation of Ethics
00:18:08 – What is fair?
00:19:55 – Making money from ethical actions
00:21:57 – Ethics help create a strong culture
00:23:21 – Purpose
00:25:14 – Younger generations care about purpose
00:27:56 – Awareness of world impact
00:29:42 – Patrick lives under a rock
00:30:29 – Ethically sound and integrity
00:33:49 – Incentives and Ethics
00:34:58 – Layoffs in Big Tech
00:37:09 – Using the law to your advantage in firing people
00:39:00 – Can companies afford ethics?
00:41:25 – Reputational damage
00:42:43 – Employee protection & gaps in regulations
00:45:22 – The impact of ChatGPT
00:48:47 – Rounding off